collectivism

n. A cultural pattern found in cultures that tend to be simple and traditional and have many rules and norms that are imposed tightly. This cultural pattern is determined by examining data across cultures. In such data collectivism is the opposite of individualism. Individuals in collectivist cultures define themselves as members of groups, give priority to group goals, behave mostly according to group norms, and do not leave their groups even when they are dissatisfied with them.

High levels of collectivism are found in rural, homogeneous, isolated cultures with much traditional shared ideology and distinct customs and where there is punishment for not doing what the in-group expects. Self-sacrifice for the sake of the in-group is frequent.

This cultural pattern is especially likely when the population density is high, among older members of a culture, among the lower social classes, among those who are religious, and among those who have experienced a common fate.  

- HTr

► See also INDIVIDUALISM