uncertainty avoidance

n. 1. The intolerance of ambiguity and uncertainty, which is hypothesized to bring about a need for formal rules and for following them. 2. A cognitive style with a preference for thinking in conventional or preconceived patterns, which contrasts with an uncertainty preference, in which new ideas and experiences are preferred and explored. 3. A values dimension that differentiates cultures from each other: some cultures are high on uncertainty avoidance, adopting rituals to avoid the anxiety of the unknown, while some are low.